Dive into the demo
Our 3D marketing demo site uses a product from a fictional brand, TIMI, to showcase the scope of personalization made possible by Unity’s real-time 3D tools, including:
- WebGL configurator optimized for web browsers
- Gallery of on-demand virtual marketing images
- Videos rendered in real-time
- Augmented reality video
How we made the demo
Take a look under the hood of our interactive product configurator demo and learn about the technicalities of how to build a best-in-class real-time 3D industrial product experience.
Prepare your digital assets for real-time 3D
Experiences like the interactive product configurator demo are created using existing 3D data. Learn how to import common data formats and the fundamentals of building an immersive real-time 3D experience.
All the assets on the demo site, including the on-demand renders and accessory options, were produced from the digital product model in days rather than months. This offers significant time savings over methods like photoshoots or CGI.
With an interactive configurator, customers can explore a product from all angles and be guided by hotspots for in-depth storytelling. Built-in animations demonstrate how components move and predefined camera shots highlight specific features.
With Unity’s ray traced real-time rendering, you can show your product with true to life lighting, shadows, and reflections. The environment in our demo site is an HDR dome from CGIBackgrounds, offering color accuracy and flexible light source control.
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Discover what’s possible with real-time 3D marketing powered by Unity’s end-to-end solutions.